Our Story – Stop Creak


Our Story

In the beginning…

About three years ago we had our house renovated including a new loft conversion. We chose our floors very carefully and decided to install underfloor heating at the same time. After three months we began to notice the occasional floor creak which got worse, and worse and worse.

A year later my daughter Sienna was born and our floors were now so creaky that we were unable to put Sienna down and leave her room without waking her.

With each passing day, we were getting less sleep and so I spoke to a number of flooring fitters to get an opinion on how to fix the problem. 

I was given lots of advice, from pulling the floor up and gluing the planks together (not advisable!) to other advising me that the only way to solve the issue was to replace the entire floor.

This work would require the skirting boards to be removed from the walls which would mean that the entire house would need to be repainted.  The total cost of replacing out floors would be £6,500 for the floor and another £1,800 for the redecoration.

I decided to look for a solution on YouTube and discovered that both Talcum powder and WD-40 were recommended. I watched the videos and followed the instructions. The Talc  worked well initially but after about four weeks the floors started to creak again. Talc is moisture absorbent so humidity in the air soon render Talc useless.

Next I tried WD-40 together with a squeegee. Now, the thing about WD-40 is that although it is a product I love and use it regularly to service my car, it is also extremely flammable. WD-40 is not a lubricant but a "Water Displacement" product (hence the "WD"). By using WD-40 I was concerned that my floor would be soaked in a combustible liquid and this was not something I wanted in Sienna's room.

I tested it in one of our spare bedrooms and it did indeed stop the creaks....for about ten days. This is not the fault of WD-40 but rather a simple case of using the wrong tool for the job.

I began to look for an alternative solution and could nothing. We did not have £8,000 to spend on a new floor and decor and frankly, why should we have to replace a floor that was barely a year old!?

I began dig into the world of minerals and chemicals to try and find a solution. The first stage of this process was understanding why my floors creaked in the first place. In nutshell, floors are constantly expanding and contracting and when you walk on them they move. If something creaks or squeaks it means it's creating friction. To pull up the floor and glue it together did not seem to me to be the best approach. Instead, I wanted to find a way of letting my floor do what it wanted to do. Move freely.

Stop Creak was formulated over many, many meetings with chemical engineers and experts in lubrication across three continents. The final version of Stop Creak we sell today was used to treat our entire house and two years on the house  is still wonderfully creak-free.

Stop Creak is not a cheap product to make but it does work fantastically well on click system floors. It's not guaranteed to work on all floors because Stop Creak needs to get to the area of friction to work its magic. Sometimes the creaking is caused by the subfloor and in those cases, Stop Creak needs to be applied to the underside of the planks...and that involves pulling up the floor.

Once our problem at home was solved I realised that there were probably plenty of other people who, like me, had hit a wall when it came to finding a solution to their creaky floors.

Stop Creak was born and since then I have been striving to improve every aspect of the business. We have worked hard to reduce delivery times from four days to next day, we have improved our labels so that they are clearer and make it easier for people to understand what Stop Creak can do. And finally, we have been working to improve the product to make it even more effective, more environmentally friendly and easier to use.

During this journey I have received incredible emails and videos from people all over the UK and this positive feedback is what drives our business.

We want to save customers thousands of pounds by breathing life into their creaky floors and giving them the luxury of silence in the home.